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US/France: Guesty has completed its acquisition of French property management system and channel manager Smily, strengthening its investment in the French short-term rental market.
Following the acquisition, Guesty and Smily will merge their product, engineering, and support resources onto a single platform tailored for the French market.
The combined team aims to accelerate development and introduce Guesty’s AI capabilities such as Agent Hub to Smily customers to support local operators.
Terms of the transaction were not disclosed. All five of Smily’s founders and a group of its shareholders are reinvesting part of the proceeds in Guesty equity.
France is the second-largest short-term rental market globally with $9 billion in gross booking value generated across online travel agencies (OTAs) over the past year.
The acquisition reflects Guesty’s commitment to the French market as the company continues to accelerate global growth.
Amiad Soto, co-founder and CEO of Guesty, said: “France is one of the fastest-growing short-term rental markets in the world, and Smily has earned the trust of operators there for more than fifteen years. Bringing Smily into the Guesty family helps build on that trust.
“Guesty is the market leader in size and more importantly in innovation, with more than 300 new features shipped in 2026 alone. Many of which are from direct customer requests. We are excited to offer French property managers with the best technology and look forward to hearing from them how we can help them run their business better.”
Sébastien Grosjean, Founder and CEO of Smily said: “My family have been in the vacation rentals industry for 40+ years, it’s fair to say we not only know the industry well, but it’s part of who we are. Since 2010, we have taken customers from a handful of properties to hundreds, sometimes thousands, and processed €3.3 billion in bookings for 13 million travelers.
“That is our team’s work, and our customers’ too, because they told us what to build year after year. We could have carried on alone. But with this industry and its technology moving as fast as they are, the better path is to bring Smily’s team and everything we know about France and Europe to Guesty, the clear world leader.”
Highlights:
- Strategic Acquisition: Guesty acquires the French property management system (PMS) Smily to expand its footprint in France, the world’s second-largest short-term rental market with $9 billion in gross booking value.
- Platform Integration: Both teams will merge product, engineering, and support resources onto a single platform tailored for French property managers.
- Advanced AI Integration: Smily customers will gain access to Guesty’s advanced AI capabilities, including the Agent Hub.
- Leadership Reinvestment: All five of Smily’s founders and select shareholders are reinvesting a portion of their transaction proceeds into Guesty equity.
