Airbnb
A listing on Airbnb's Play category [Credit: Airbnb]

Airbnb reveals global summer 2024 travel trends

Worldwide: Airbnb has revealed the travel trends that are likely to play out in the upcoming summer season, with global sporting events especially and understandably fuelling travel excitement.

According to Airbnb, Paris is the most searched city worldwide on the platform this summer [between June, July and August], while cities such as Lille, Versailles and Lyon look set to benefit from the decision to host the Paris 2024 Summer Olympic and Paralympic Games across France.

At the same time, the company reported that listing page views during the Games period have been on average 11 times higher in the French host cities and their surroundings compared to the previous year.

A month earlier, the European Football Championships will kick off in ten locations across Germany in June. Three of the host cities [Dortmund, Munich and Stuttgart] have already emerged as trending destinations this summer.

Meanwhile in the United States, several host cities of America’s Soccer Tournament, including Glendale, Arizona, and Las Vegas, Nevada, are currently trending with the tournament scheduled to begin in the same month as Euro 2024.

Global trending destinations for the summer 2024 season:

  • Brighton and Hove, United Kingdom
  • Dortmund, Germany
  • Chiclana de la Frontera, Spain
  • Munich, Germany
  • Stuttgart, Germany
  • Barretos, Brazil
  • Tokyo, Japan
  • Lille, France
  • Nazaré, Portugal
  • Heroica Veracruz, Veracruz, Mexico

 

Trending destinations in the United States for the summer 2024 season:

  • Quincy, Washington
  • Columbia, South Carolina
  • Las Vegas, Nevada
  • Glendale, Arizona
  • Ouray, Colorado
  • Eugene, Oregon
  • Broken Bow, Oklahoma
  • Saint Paul, Minnesota
  • Rosemary Beach, Florida
  • Santa Rosa Beach, Florida

 

Airbnb also revealed that guests are increasingly seeking out “play-based stays and experiences”, with searches for its new Play category more than doubling for the summer season. The Play Category features listings with unique amenities such as basketball courts, game rooms, trampolines and water slides.

Searches for outdoor amenities such as pools and BBQs have increased globally by 30 per cent for family travel, marking a trend in how families are prioritising the option for outdoor space for their accommodation choices. 71 per cent of guests said in a recent Airbnb survey that amenities such as kitchens, workspaces and private outdoor areas are important when booking.

The company also revealed the trending destinations worldwide that are near beaches, pools and lakes, allowing families to hike, swim and take in incredible views. These include:

  • Çeşme, Turkey
  • Krk, Croatia
  • Jeju, South Korea
  • Cebu City, Philippines
  • Melbourne, Australia
  • Puerto Escondido, Mexico
  • Nassau, Bahamas
  • Durrës, Albania
  • Miramar Beach, Florida, United States
  • Marquette, Michigan, United States

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