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Boom unveils “world-first” AiPMS for STR industry

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US: Boom, an artificial intelligence [AI] platform for the short-term rental sector, has unveiled what it claims to be “the world’s first true AiPMS”.

Until now, Boom functioned solely as an add-on AI tool that integrated with property managers’ existing tech stacks. However, with the fresh roll-out of a booking engine, channel manager, operational tools and more, the platform has now evolved into a fully-fledged PMS.

The total automation of sales, operations, maintenance, review analysis, and reputation handling will allow property managers to hand over autonomy to the platform itself. According to Boom, this marks a significant departure for the industry, which has so far leveraged AI in very limited ways, most commonly for guest messaging.

Boom chose to combine its AI capabilities with its own PMS because the team realised that only native integrations would allow them to maintain development velocity in the future, and unlock the full potential of BI [business intelligence] analysis augmented by AI, with better, deeper data.

The AiPMS is designed to enable property managers to shift their focus away from repetitive administrative duties to more strategic decision-making. The wider range of tools now available in Boom also helps managers cut costs on third-party software and applications that offer similar functions.

For busy property managers, it means that they will have more time for higher-value human interactions with guests, management clients, and prospective owners.

Boom’s AiPMS shifts the focus from routine duties to strategic decision-making and delivering exceptional service. For example, the platform’s new Sales Agent, which launched in July, negotiates on rates like a seasoned sales professional, closing bookings with guests from across the world 24 hours a day and 365 days a year – and adapting to their language, style, and cultural nuances.

The platform’s native integrations greatly enhance overall efficiency by unifying every aspect of a property manager’s operations into a single system. The AI workforce takes over routine tasks such as responding to guest enquiries, coordinating maintenance and cleaning, and delivering financial performance reports, allowing property managers to streamline their workflow more effortlessly.

The AI and innovative property management technology behind Boom has been used across an enterprise-level vacation rental portfolio in South Florida in recent years. The large-scale, real-world implementation has provided ongoing opportunities for testing, refinement, and optimisation of the technology.

Boom will continue to offer its original AI layer model to new and existing customers who prefer to integrate AI capabilities with their current tech stack, providing flexibility and customisation to meet their specific needs.

Shahar Goldboim, founder and CEO of Boom, said: “The AiPMS will be a game-changer for the short-term rental industry. With faster connections, rapid onboarding, high-quality reporting and AI making autonomous decisions, property managers can reclaim even more time to focus on what really matters – creating memorable experiences for guests and bringing value to owners.

“Boom is at the forefront of technological innovation in the short-term rental industry, and we’re passionate about making life easier for property managers using all the tools at our disposal.

“Our mission will always be to empower property managers with the most advanced technology, enabling them to operate more efficiently and stay ahead in a market that will only continue to get more competitive. For guests, this means a better stay with faster service, ultimately driving higher ADR and occupancy rates.

“For property managers, it means reduced costs and more time to spend on high-value interactions. And for owners and investors, this means better returns as their managers drive higher revenues,” he added.

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