Cincinnati: Emerald Coast by Owner (ECBYO.com), the fastest-growing vacation rental listing site on the Emerald Coast, has purchased DestinFlorida.com.
The legacy website is being replaced with a state-of-the-art, SEO supercharged, destination website.
ECBYO.com managing partner Joe Godar said: “When I told our team we are building a new website for the domain DestinFlorida.com, their chins hit the floor!”
The DestinFlorida.com platform will list vacation rentals, restaurants, shopping, golf courses, fishing charters, nightlife and activities for the Destin, Miramar, Sandestin and Fort Walton Beach areas. The updated website is furthermore aiming to become the definitive guide to the area, helping visitors and locals plan where to stay and what to do on the Emerald Coast.
ECBYO.com will leverage the 380,000 searches made every month for “Destin Florida” to aid new visitors around the website. By combining industry-leading technologies and SEO content with locally-contributed reviews and an intuitive mapping feature, DestinFlorida.com will be the area’s go-to information website for visitors and locals.
The amalgamation of DestinFlorida.com and Emerald Coast by Owner will generate a combined email marketing list of around 400,000 subscribers. Among them, over 300,000 subscribers requested vacation information for Destin from the recently acquired website, and ECBYO.com plans to utilise those subscribers in future marketing campaigns.
ECBYO.com has also incorporated Facebook marketing as a major part of its growth strategy, attracting an influx of almost 750,000 followers to its website.
The acquisition has brought in marketing contacts who are actively seeking information on vacation travel to the Emerald Coast and access to 380,000 potential holidaymakers who search the term “Destin Florida” each month.
ECBYO.com features vacation rental units from all over the Emerald Coast with the objective to put renters in contact with owners and managers.
For more information, visit its website at ECBYO.com.