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US: Key Data has launched a owner acquisition platform designed to help US vacation rental managers identify and target high-performing properties more strategically.
The short-term rental analytics company said its new Owner Acquisition Platform combines ownership records with property performance data to help managers focus growth efforts on homes with strong revenue potential.
The platform allows users to search properties using factors including revenue performance, occupancy, pricing behaviour, amenities and location before accessing verified owner contact details for outreach.
Key Data said the launch reflects a growing focus on portfolio quality rather than simply increasing inventory numbers as competition intensifies across the short-term rental sector.
Powered by the company’s dataset covering more than 3,000 US vacation rental markets, the platform is available as an add-on to the Key Data Dashboard.
Dustin Downing, CEO of Key Data, said property managers increasingly need better intelligence when deciding which homes to pursue.
“At a certain point, growth comes down to acquiring more inventory, and more importantly, acquiring the right inventory,” he said.
The platform launches initially across all US markets currently supported by Key Data.
Highlights
- Key Data has launched a Owner Acquisition Platform for vacation rental managers
- The tool combines ownership records with STR performance data
- Users can filter properties by revenue, occupancy, pricing and amenities
- The platform covers more than 3,000 US vacation rental markets
- Key Data said the launch is designed to support more strategic portfolio growt
