13 October: The rise of bespoke booking channels

Contributors:

  • Anthony J. Gantt Jr., Marine Major, and founder and CEO, At Ease Rentals
  • Victoria O’Connell, CEO and co-founder, Golightly
  • Nancy McAleer, co-founder, Florida Rentals By Owners [FLARBO]
  • Frank Reeves, co-founder and CEO, Avvio.com

Topics discussed:

  • Reasons for the rise of bespoke channels and subscription models
  • What vacation rentals can learn from the hotel space in terms of retention of bookings
  • Book Direct: Is it a realistic strategy moving forward or is OTA distribution essential?
  • Scalability of bespoke booking channels
  • Niche channels that could arise in the future and how existing ones will have to adapt to evolving preferences