Airbnb cleaning startup Neu secures $700k in funding

US: Seattle-based on-demand Airbnb cleaning startup Neu has announced that it has raised $700,000 in funding.

The round was led by New Stack Ventures, with participation from Techstars and MTT Ventures, as well as individual investors including the former president of homes at Airbnb, Greg Greeley, Rudy Gadre, Forest Key, Adam Brownstein, Brian Saab and Bob Crimmins.

Neu will utilise the funding to expand its service into Scottsdale, Arizona, by the end of the year and broaden out its offering into other accommodation verticals, such as commercial and residential properties.

The business aims to provide “quality cleans on-demand” for Airbnb hosts, connecting housekeepers and domestic workers with those in need of service.

Its website states: “For vacation rental hosts and homeowners, we provide access to a network of vetted service providers to foster peace of mind and streamline on-demand cleaning. For guests, we improve their vacation experience. We help ensure that they check-in to a clean space, with fresh linens, and all amenities needed for them to enjoy their vacation.”

Having seen its business effectively dry up overnight at the start of the pandemic, Neu is seeking not only to disrupt the vacation rental industry, but also build the world’s largest cleaning platform.

Like other companies in the short-term rental space, it has had to adapt to the evolving restrictions to meet Airbnb’s enhanced cleaning protocols, by ensuring that masks, gloves and disinfectants are mandatory in the cleaning process across the platform’s listings in the state of Seattle.

Co-founders Kwame Boler and Claudius Mbemba were recently among the finalists for Young Entrepreneur of the Year at the 2020 GeekWire Awards, while Neu participated in this year’s edition of the Techstars Seattle cohort.