Marketing and distributionNews

Rentals United publishes luxury channel collection handbook

Spain: Barcelona-based vacation rental channel management solution Rentals United has published a free channel handbook for luxury property managers.

The downloadable guide / ebook to luxury channels, entitled The Ultimate Short-Term Rentals Luxury Channel Collection,  has been created to help property managers navigate the luxury market and maximise their bookings at a time when the luxury travel boom has created a wealth of opportunities for property managers, while high-end travellers are keen to know the specialist sites where to book their dream vacation homes.

Luxury travellers use specialist channels to save time and guarantee quality, while luxury channels offer a curated selection of the best properties and often provide concierge services to advise about destinations and arrange all aspects of a trip.

Affluent travellers want to book through travel experts who understand their needs and can help arrange everything from babysitters to private chefs and yacht charters.

As Rentals United has grown its partner list to include the world’s top luxury booking sites, customers who use the company’s channel manager and vacation rental tools have an increased number of options when it comes to listing luxury properties on the right sites.

With Rentals United’s luxury channel guide, property managers can learn about all the key luxury channels in the world today, including where they operate, the type of travel and traveller they cater to, property types, and the criteria for getting listed.

Sophie Adam, head of marketing at Rentals United, said: “It’s so important for luxury property managers to get listed on the right channels. Numerous luxury channels have emerged in recent years, each presenting their unique set of standards, so it can be hard for property managers to keep up.

“Property managers can use this guide to explore the essential luxury channels in the world today. Then they’ll be able to make an informed decision about which channels align with their brand, and understand the requirements to list their properties,” she added.

Rentals United recently welcomed Villaway – a luxury booking site offering hand-selected villas and personalised concierge services from destination experts – to its list of partners, which includes 50+ channel connections [14 of which are considered to be “top luxury”].