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Kansas City leads World Cup short-term rental revenue growth, says KeyData

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US: Kansas City recorded the strongest short-term rental performance of any 2026 FIFA World Cup host city, according to new analysis from KeyData, as hosts across North America capitalised on elevated demand through higher pricing.

The short-term rental analytics company found adjusted revenue per available rental (RevPAR) increased by around 24% across the tournament’s 13 host markets during the competition, compared with the same period in 2025.

The uplift was driven largely by pricing, with average daily rates (ADR) rising by around 20% year over year, while adjusted paid occupancy increased by around 3%.

Kansas City topped the rankings with adjusted RevPAR growth of 51%, supported by a 42% increase in ADR and a 6% rise in adjusted paid occupancy.

New York/Newark ranked second, recording 40% RevPAR growth after posting the largest occupancy increase of any host city at 17%, alongside a 19% increase in ADR. San Francisco Bay completed the top three, with RevPAR rising 33%, driven almost entirely by higher nightly rates.

KeyData found that several destinations, including Philadelphia, Boston and San Francisco Bay, generated revenue growth primarily through pricing power rather than significant occupancy gains.

The analysis also showed guests opted for shorter stays during the tournament. Average length of stay declined by around 3% across host cities, with Miami, New York/Newark and Philadelphia recording the largest reductions, suggesting many travellers planned trips around individual matches rather than longer holidays.

Vancouver was the exception, with average stay length increasing by 18% despite nightly rates remaining broadly unchanged.

Sally Henry, vice president of market intelligence and insights at KeyData, said the findings showed operators who maintained pricing discipline generated the strongest returns during the tournament.

The analysis compares short-term rental performance across the 13 US and Canadian FIFA World Cup host markets between 11 June and 19 July 2026 against the same period in 2025.

Highlights

  • Kansas City recorded the strongest short-term rental revenue growth of any 2026 FIFA World Cup host city.
  • Adjusted RevPAR increased by around 24% across host markets compared with the same period in 2025.
  • Revenue growth was driven primarily by higher nightly rates rather than occupancy gains.
  • New York/Newark and San Francisco Bay ranked second and third for RevPAR growth.
  • Average stay length fell across most host cities, indicating many visitors travelled for individual matches rather than extended stays.

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