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Spain: Vacation rental software platform Lodgify has appointed Yara Paoli as chief growth officer, a newly created role at the company.
Paoli joins with more than 20 years of experience in scaling technology businesses, including previous roles at Skyscanner, Preply and Semrush.
In the new role, she will focus on aligning Lodgify’s product, marketing and sales functions, with an emphasis on integrating AI into the company’s growth strategy.
The company said the appointment is intended to support its next phase of expansion and improve how it manages the full customer lifecycle, from acquisition to retention.
Paoli most recently served as co-founder and chief growth scientist at Growth OS, where she worked with organisations on scaling growth systems.
Lodgify said the new role reflects a broader focus on data-driven decision-making and operational efficiency as competition increases in the short-term rental software market.
Highlights:
- Lodgify has appointed Yara Paoli as chief growth officer.
- Paoli previously held roles at Skyscanner, Preply and Semrush.
- The role will focus on aligning product, marketing and sales functions.
- Lodgify plans to integrate AI into its growth and operational strategy.
- The appointment supports the company’s next phase of expansion.
