OyoLife forms strategic alliance with Daito

Japan: Japanese short-term rental startup OyoLife.co.jp has strategic aligned with Daito Trust Construction to further promote its listings across the country.

As per the partnership, OyoLife will be able to introduce a range of alternative accommodation properties to customers who wish to have subscription-type rentals from Daito.

Tokyo-based Daito, which was founded in 1974, owns and operates rental search engine EHeya, rental housing site JSee, rental property brokerage HouseCom, and real estate guarantor-finding site House-Leave.

The OyoLife brand was formed as a joint venture between Yahoo Japan and Indian hotel startup Oyo. Since launching in April this year, the mobile-friendly platform has seen its listings exceed 1,900 rooms as it competes in the same market as Suumo.jp, Lifull Homes, AtHome, HomeDirect, InstaBase.jp, 4Jigen.Space and Rakuten Lifull Stay.

For more information, visit the OyoLife website here.