Roompot to complete Landal GreenParks acquisition
Netherlands: Dutch vacation parks company Roompot will complete its scheduled acquisition of Landal GreenParks on Tuesday 18 April after both companies gained approval from the Dutch Authority for Consumers and Markets [ACM] and the European competition authorities.
As a result, Roompot and Landal GreenParks will merge to form one organisation, offering a diverse range of holiday and lodging choices for guests in Southern Europe. The move affects 305 holiday destinations in 11 European countries and nothing will change for the guests themselves.
The merger, first announced in June 2021, will lead to the imminent composition of a joint board of directors. The combined company will operate from several offices in the Netherlands and be represented abroad via regional offices.
Meanwhile, Arnhem-based real estate developer and holiday park operator, Dormio Group, will take over 30 Dutch parks from Roompot and Landal GreenParks. The transaction ensures that the involved park employees will now be employed by Dormio Group and the previous bookings made by guests will be fulfilled.
Financial conditions surrounding the transactions have not been disclosed.
Roompot was previously bought out from PAI Partners by fellow private equity firm KKR for €1 billion in June 2020, towards the end of the first Covid-19 lockdowns in Europe. At the time, the company was the second largest operator of vacation parks in Europe, owning and operating 33 parks across the Netherlands, Belgium, Denmark, France and Germany.
Since then, the holiday park brand acquired Dutch competitor Qurios in September 2020 to further boost its portfolio.
The newly combined Roompot and Landal GreenParks company will now offer more than 30,000 holiday accommodations and camping pitches. They also recorded over 25 million overnight stays collectively in the entirety of 2022.