VRMA Europe returns on 4-5 March 2024

VRMA European Conference returns in Paris this March

France: The Vacation Rental Management Association [VRMA] European Conference returns this March for its first edition in five years as global short-term / vacation rental professionals prepare to gather in Paris for an educational event building industry collaboration.

Taking place on 4-5 March, the VRMA European Conference is expected to welcome more than 350 holiday rental professionals from across Europe and beyond for two days of industry-specific education and networking between key decision-makers. Tickets remain on sale at this link.

The conference agenda will address a host of pertinent topics that are currently top of mind in the short-term rental industry, ranging from housekeeping and operations to revenue management strategies, sustainable hospitality, data trends, regulations and artificial intelligence [AI].

On Day One [4:15 – 5pm CET], STRz editor Paul Stevens will moderate a panel on ‘State of Regulations within Europe and Aboard’ alongside speakers including Marie Pistinier [Lokim, SLPM], Scott Leggat [Inhabit], Eduardo Miranda [ALEP] and Maria Flores Portillo [Beyond]. The general session will focus on regulations in Europe, as well as showcase what is currently happening in the United States, and approach how we can continue to advocate for short-term rentals and the importance they have to the travel industry.

Highlights of this year’s conference include:

  • Networking opportunities to build connections and share your expertise with fellow holiday rental professionals.
  • In-depth education sessions tailored for you. Whether you are new to the industry or a seasoned executive, benefit from key takeaways, best practices, and lessons learned.
  • Dedicated time with suppliers to explore the latest products, services, and innovations you need to grow, scale, and accelerate your business.

The timing and location of the VRMA European Conference is intriguing as Airbnb and other short-term rental booking platforms brace themselves for the enforcement of tighter regulations in the French capital, ahead of this summer’s 2024 Olympic and Paralympic Games.

New legislation is due to come into effect to track how short-term rental listings in Paris are being priced significantly higher than those of a similar size for stays between 26 July and 11 August – the dates when the 2024 Olympics are being held.

Millions of tourists are expected to descend on Paris for the two sporting spectacles. At the same time, a Deloitte study published last year suggested that prices in the Île-de-France region [which includes Paris] could increase by as much as 85 per cent during the Games, meaning that a one-night stay on average could cost almost €400.

Airbnb co-founder and CEO, Brian Chesky, urged residents in Paris [both existing and prospective hosts] to put their homes up for rent on a short-term basis in July and August, with up to half a million people expected to book via the platform for the duration of the Games.

In November 2019, Airbnb signed a $500 million deal with the International Olympic and Paralympic Committees to become a Worldwide Olympic and Paralympic Partner, spanning nine years [including the 2020, 2024 and 2028 Summer Olympic Games, the 2022 and 2026 Winter Olympic Games, and five editions of the Paralympics].

The VRMA European Conference was last held in Prague, Czechia, in 2019.

STRz will be providing editorial coverage of the VRMA European Conference pre-, during and post-event. Stay tuned for industry leader interviews and a conference round-up in March.

Book your tickets here

Dates: 4-5 March 2024

Venue: Pullman Paris Montparnasse, 19 Rue Du Commandant René Mouchotte, Paris, 14th France

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